Thats funny you mention the place mats idea...
My sister in law just started a business doing these...
I have my CampingPA.com ad on them around Cambria County next month...
They are not cheap to do a wide area... My ad will be in 10 restaraunts around cambria county, it is a 1x6 ad and it cost me $65... There will be 50,000 place mats...
It is a great price for a large number of prints, but it will only cover Cambria County...
Her website is:
http://www.TYTYAdvertising.Homestead.com
Still being new though in the wbesite business, I can use all the users I can get right now to sign up, so I guess I have to start somewhere with ads...
We also put an ad in for the sportsmans club, and I usually put our sponsors logo's (HPA, FoxPro, PPHA, Holland Brothers Meats, Millers Hunting and Fishing, etc...) But I didnt have the room this time...
One thing that I do is I make cards for our coyote hunt and now CampingPA.com... They are front and back and are a qurter of a page... I have them printed on 11X17 paper and get 8 per sheet... They boil down to about 2.5 cents per card... cant get much cheaper than that... I use them to hand of at our booths for the coyote hunt, and now I am shipping the CampingPA.com ones to campgrounds to put on their counters near their checkin...
You can make thousands of these cheap for shows and hunting / fishing shops, and print them on a bright orange card stock paper... works very well...