In the hunting industry there are things that have moved us forward when it comes to technology, and then there will always be those items that promise a shorter, better, and easier way to get to the end result.
I am reminded of the famed Aldo Leopold. In a 1943 essay "Wildlife in American Culture" he wrote:
"Then came the gadgeteer, otherwise known as the sporting-goods dealer. He has draped the American outdoors man with an infinity of contraptions, all offered as aids to self-reliance, hardihood, woodcraft, or marksmanship, but too often functioning as substitutes for them."
It's human nature to want an easier path, and not just in the hunting world, but in many aspects of our lives. When it comes to hunting however many opt to fore-go the journey that was once hunting all for a promise of the end result.
The amount of items-'gadgets" out there in today's hunting world is amazing. When I see, or look at much of this stuff I tell myself--I'm in the wrong line of business.
There is in fact an easier way to success--at least when it comes to making money--make, and market a product--all in the name of easier, better, faster, and convince the public it's a must have, and watch the money roll in.